Introduction 

M & F Laundry ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://mflaundry.com, inquire about our commercial laundry services, or interact with us as a hospitality industry client or potential client. 

Please read this Privacy Policy carefully. By using our website or services, you agree to the collection and use of information in accordance with this policy. 

Information We Collect, Personal Information You Provide 

We may collect personal information that you voluntarily provide to us when you: 

• Fill out forms on our website or contact forms 

• Contact us by phone, email, or through our website to inquire about services 

• Request quotes or information about our commercial laundry services 

• Subscribe to our newsletter or industry updates 

• Visit our facility as a client representative 

• Participate in surveys or feedback requests 

This information may include: 

• Name and job title 

• Company/business name 

• Business email address 

• Business phone number 

• Business mailing address 

• Service requirements and specifications 

• Property details (for hotels, vacation rentals, etc.) 

• Any other business-related information you choose to provide 

Information Collected Automatically 

When you visit our website, we may automatically collect certain information, including: 

• IP address 

• Browser type and version 

• Device type and operating system 

• Pages visited and time spent on our site 

• Referring website 

• Location data (general geographic area) 

• Cookies and similar tracking technologies 

How We Use Your Information 

We may use the information we collect for the following purposes: 

• To provide and maintain our commercial laundry services 

• To process service requests and communicate with hospitality clients 

• To provide quotes and service proposals 

• To improve our website and service offerings 

• To send you information about our services, industry updates, and business communications 

• To respond to customer service inquiries and support requests 

• To maintain business relationships with hotels, vacation rentals, and other hospitality clients 

• To comply with legal obligations and industry regulations 

• To protect our rights and prevent fraud 

• To analyze website usage and improve user experience 

Cookies and Tracking Technologies 

We use cookies and similar tracking technologies to enhance your experience on our website. Cookies are small data files stored on your device that help us: 

• Remember your preferences 

• Analyze website traffic 

• Provide targeted advertising 

Types of Cookies We Use: 

• Essential Cookies: Necessary for the website to function properly 

• Performance Cookies: Help us understand how visitors interact with our website 

• Functional Cookies: Remember your preferences and settings 

• Marketing Cookies: Used to deliver relevant advertisements 

You can control cookie settings through your browser preferences. However, disabling certain cookies may limit website functionality. 

Third-Party Advertising 

We participate in online advertising, including remarketing, to reach targeted audiences with relevant ads. Third-party vendors, including Google and Facebook, may show our ads on websites across the Internet. These parties use cookies to serve ads based on your interests. 

Information Sharing and Disclosure 

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances: 

Service Providers and Business Partners 

We may share information with trusted third-party service providers and business partners who assist us in: 

• Operating our website and business systems 

• Conducting business operations and logistics 

• Providing commercial laundry services to hospitality clients 

• Processing payments and invoicing 

• Maintaining equipment and facilities 

• Industry reporting and compliance 

These parties are contractually obligated to protect your information and use it only for specified purposes. 

Legal Requirements 

We may disclose your information when required by law or when we believe disclosure is necessary to: 

• Comply with legal obligations 

• Protect our rights, property, or safety 

• Protect the rights, property, or safety of others 

• Prevent fraud or other illegal activities 

Business Transfers 

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the business transaction. 

Sensitive Personal Information 

Under California law, certain categories of personal information are considered "sensitive," including: 

• Precise geolocation data 

• Account log-in credentials 

• Financial account numbers 

• Driver's license or state identification numbers 

• Contents of mail, email, and text messages (when we are not the intended recipient) 

• Genetic data 

• Biometric information used for identification 

• Health information 

• Sexual orientation and sex life information 

We limit the use of sensitive personal information to purposes necessary for providing our services, ensuring security, and complying with legal obligations. 

Automated Decision-Making Technology (ADMT) 

We may use automated decision-making technologies for business operations. If we use ADMT that could significantly affect you (such as automated customer screening or service qualification), you have the right to: 

• Be informed about the use of ADMT 

• Opt out of decisions made solely by automated technologies 

• Request human review of automated decisions 

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include: 

• Secure server environments 

• Encryption of sensitive data 

• Regular security assessments 

• Limited access to personal information 

• Employee training on data protection 

However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security. 

Your Privacy Rights, General Rights 

You have the right to: 

• Access your personal information 

• Request correction of inaccurate information 

• Request deletion of your information (subject to certain exceptions) 

• Opt out of marketing communications 

• Withdraw consent where processing is based on consent 

California Consumer Privacy Act (CCPA) Rights 

If you are a California resident, you have additional rights under the CCPA, including: 

1. Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you in the past 12 months. 

1. Right to Correct: You have the right to request correction of inaccurate personal information. 

1. Right to Limit: You have the right to limit the use and disclosure of sensitive personal information collected about you. 

1. Right to Opt-Out: You have the right to opt out of the sale of your personal information and the right to opt out of the sharing of your personal information for cross-context behavioral advertising. 

1. Right to Non-Discrimination: We will not discriminate against you for exercising your CCPA rights. 

To exercise your rights, contact us at Info@MFLaundry.com or call 818-626-8787. We will verify your identity before processing your request and respond within 7 days. You may also designate an authorized agent to make requests on your behalf. 

We provide the following methods to exercise your rights: 

• Email: Info@MFLaundry.com 

• Phone: 818-626-8787 

• Mail: M & F Laundry, 19338 Londelius St., Northridge, CA 91324 

Global Privacy Control (GPC) 

We recognize and honor Global Privacy Control (GPC) signals. When you visit our website with GPC enabled, we will treat this as a request to opt out of the sale or sharing of your personal information. 

Data Retention 

We retain your personal information only as long as necessary to fulfill the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce our agreements. Specific retention periods include: 

• Business contact information: Retained for the duration of the business relationship plus 3 years for legal compliance 

• Service records and communications: Retained for 7 years for business and legal purposes 

• Website analytics data: Retained for 2 years 

• Marketing communications: Until you unsubscribe plus 1 year for compliance 

When we no longer need your information, we will securely delete or anonymize it. 

Third-Party Links 

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party websites you visit. 

Children's Privacy 

Our services are not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have collected information from a child under 13, we will delete that information promptly. 

International Users 

If you are accessing our website from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located and our central database is operated. 

Changes to This Privacy Policy 

We may update this Privacy Policy periodically to reflect changes in our practices or applicable law. We will post the updated policy on our website and update the "Last Updated" date. We encourage you to review this Privacy Policy regularly for any changes. 

For significant changes that materially affect your privacy rights, we will provide additional notice as required by law. 

Contact Information 

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us: 

M & F Laundry 
19338 Londelius St. 
Northridge, CA 91324 
Email: Info@MFLaundry.com 
Phone: 818-626-8787 

For California residents exercising CCPA rights, you may also contact us using the information above. We maintain records of all consumer rights requests and our responses for at least 24 months as required by law. 

This Privacy Policy is effective as of the date listed above and applies to all information collected by M & F Laundry.